Nissin Foods, the company behind Cup Noodles, is partnering with Square Enix for a set of Dissidia Final Fantasy NT live streams before the game releases on PlayStation 4 in January.
The monthly streams, titled Dissidia Final Fantasy NT: Live Fights, start Sept. 23 at California’s 2017 SoCal Regionals. Before the fighting starts, viewers can participate in a Nissin-sponsored “warm-up,” where they can ask questions and get game-related information while stream commentators prepare their instant ramen. The second stream of the series will take place during New York Comic Con in October.
— Original Cup Noodles (@OrigCupNoodles) September 21, 2017
This is not the first time the noodle brand has collaborated with Square Enix. Final Fantasy XV had in-universe ads for Cup Noodles, a quest revolving around the ramen and the iconic noodles’ inclusion as a stat-boosting item. A later addition to the game was a downloadable helmet resembling a opened package of Cup Noodles.
In the real world, the two companies worked together and released a Final Fantasy line of Cup Noodles, a total of 15 different packages themed after a boss from each numbered series entry, ending with the most recent XV.
Wakey wakey Noct, we don't want people thinking you've got noodles for brains!
Download the Noodle Helmet for free from the PS/Xbox Store pic.twitter.com/NhuX4Frn8W
— Final Fantasy XV (@FFXVEN) August 31, 2017
Noctis, the protagonist from XV, was recently announced as a member of Dissidia‘s roster during this year’s Tokyo Games Show. However, the game’s website mentions Noctis as “available at launch with the main roster” and not part of the core 22 character cast. Fans can see the series-spanning fighting game in action during streams on the game’s page or attend one of the two announced events. Information for the events is detailed below.
- Sept. 22 – 24
- Attendees can either play the game at the official booth or compete in two tournaments
- Located at Anaheim Convention Center, 800 W. Katella Ave., Anaheim, CA 92802
New York Comic Con
- Oct. 4 – 8
- Convention goers can demo the game at the Square Enix booth or participate in two tournaments
- Located at Javits Convention Center, 665 W. 34th St., New York, NY 10001