Today, M.O.B.A. Network, a company that acquires, develops and operates gaming communities for the global gaming market has announced the acquisition of one of the world’s largest gaming forums, ResetEra for $4.55 million. The purchase price will be paid out in two payments. $3.55 million gas been paid upon closing, and $1 million will be paid by December 31, 2021. With the acquisition, M.OB.A. Network gets a strong, global community brand and access to a very active discussion forum with over 45 million forum posts and around 55,000 members. The discussion topics on ResetEra are broad and cover all kinds of games and platforms such as consoles, PC, and mobile games, which expands the M.O.B.A. Network’s position in the gaming industry. ResetEra.com’s core values are “inclusivity and diversity,” and the community sets high demands for approving membership. The core values and the high membership requirements are also essential to M.O.B.A. Network.
ResetEra was founded in 2017 and has grown rapidly with a committed audience. Sales in the last 12 months have reached approximately $700,00. ResetEra’s revenue is generated through ads and member subscriptions. M.O.B.A. Network sees opportunities to increase advertising revenue through a higher share of direct sales, implementation of new ad formats, and a long-term product development strategy. “ResetEra.com is another step in our strategy to grow through acquisitions and create more relevant communities with attractive, growing target groups that many companies want to expose themselves to,” CEO of M.O.B.A. Network Bjorn Mannerqvist said.
“We are very excited and proud to welcome ResetEra.com – one of the world’s largest gaming forum and community brands – to our growing number of brands,” Mannerqvist said. “ResetEra.com has great growth potential, and we see significant opportunities to develop ResetEra.com, continue to grow traffic flows, improve the sales development and extract synergies within the M.O.B.A. Group.”
Nothing will change at ResetEra as the operational team that runs ResetEra will continue to moderate and engage with the community and work with M.O.B.A. Network on future product development.