We’ve all been there. It’s like when you were a kid eagerly waking up on Christmas morning. Steam sales have brought a mixture of joy and utter desolation to everyone–and the desolation I am referring to is that of an empty bank account. With the upcoming Autumn Sale (Nov 25th-Dec 1st) and Winter Sale (Dec 22nd-Jan 4th), many are bracing themselves for imminent broke times. However, like the light at the end of the tunnel, there has been a glimmer of hope for some modest gamers (some like me who have to debate whether to get new tires or a new PS4). Rumors have been spreading like a small wildfire that Valve was in talks to switch up their sales game for this year.
Eurogamer confirmed the rumors earlier today, 11/20, with an official statement from the developers at Valve:
“We’ll still be highlighting your top games on the front page for 24-48 hour spans, but those products will stay at their most competitive discount, before and after being featured,” Valve wrote.
“It’s not a major change, but it does make the sale a lot more valuable for customers, and it allows us to build sale features that recommend your product all sale long, instead of just during its front page feature.
“For a brand new release, if you can’t get approval for your best discount for the full length of the sale, that’s OK and we can work on a plan for that game. But the vast majority of your catalog should be running its best discount for the duration of the sale.”
This marks a temporary end to the daily and flash deals–which for some might take the element of fun away from the sale. For others, it might mean an end to the emotional blackmail of watching a sale tick away while you bite your nails and glance begrudgingly at your monthly budget. While this might impact a dramatic decrease in impulse buys, we are unsure what this means for Steam’s infamous Summer Sales. Either way, prepare your wallets for Steam’s Autumn Sale, beginning November 25th!