The first-ever Pokémon panel (entitled “Pokémon: Bringing Iconic Animations to Global Audiences) will be held on the 20th of July and it will offer a behind-the-scenes look at how the animated series is localized from its original Japanese version to one of the most popular series enjoyed by international audiences. During this panel, attendees will get to preview the finale of the original series called ‘Pokémon Ultimate Journeys: The Series.’ The series concludes Ash and his Pikachu’s story. Attendees will also get a sneak peek into the highly anticipated Pokémon Horizons: The Series. This new series includes a whole new cast of Pokémon trainers and stories.
Taito Okra, vice president of marketing for The Pokémon Company International was quoted saying, “As we embark on this new chapter, we invite attendees to join us as we share never-before-seen insights into how we localize the beloved animated series so that Trainers around the world can enjoy their favorite stories and characters.” He also was quoted in speaking about the finale of Ash and Pikachu’s story, “This is an incredibly exciting time for the Pokémon brand and animated series as we celebrate Ash Ketchum’s legacy while gearing up for new adventures with Liko and Roy in ‘Pokémon Horizons: The Series.’
Additionally, everyone can look forward to the “Jazwares Spotlight.” This panel is hosted by Pokémon toy licensing partner Jazwares. The panel will announce and highlight new Pokémon merchandise for 2023 as well as new Pokémon collectibles. More details will be released as we approach July 20.
Outside of panels, Pokémon fans will be able to interact and engage with the Pokémon brand on the show floor. This includes photo opportunities, giveaways, product previews, Mattel booth #3029, and Bandai Namco booths #3329 and #301. In addition to all of this, attendees will be able to purchase official Pokémon merchandise specific to Comic-Con. Continually, publishing partner Insight Editions will distribute recipe cards from its upcoming ‘Pokémon Baking Book.’ This will be located at booth #2129.
Make sure you mark your calendars for the 20th of July in order to fully experience the legendary Pokémon brand at the upcoming comic-con in San Diego.