Earlier this year, during a company meeting, EA CEO Andrew Wilson suggested that they would be removing the FIFA name brand from its popular sports franchise, EA SPORTS FIFA. Today, EA officially confirmed this and announced that EA SPORTS FC is the future of interactive football starting in July 2023.
Cam Weber, EVP, GM EA SPORTS & Racing said “after nearly 30 years of creating genre-defining interactive football experiences, we will soon begin an exciting new era. Next year, EA SPORTS FC will become the future of football from EA SPORTS. Alongside our 300+ license partners across the sport, we’re ready to take global football experiences to new heights, on behalf of all football fans around the world.”
EA Sports FC will still have the same experiences, modes, leagues, tournaments, clubs and athletes will be there. Modes like Ultimate Team, Career Mode, Pro Clubs, and VOLTA will all be there as well as more than 19,000+ players, 700+ teams, 100+ stadiums and 30 leagues.
“This new independent platform will bring fresh opportunity – to innovate, create and evolve. This is much more than just a change of symbol – as EA SPORTS, we’re committed to ensuring EA SPORTS FC is a symbol of change,” Weber said. “We’re dedicated to meaningfully reinvesting in the sport, and we’re excited to work with a large and increasing number of partners to expand to new authentic experiences that bring joy, inclusivity and immersion to a global community of fans. I look forward to sharing more detail on these plans in the coming months.”
“EA SPORTS is a long-term and valued partner of the Premier League, and we look forward to continuing to work together in the new era of EA SPORTS FC.” -Richard Masters, Premier League Chief Executive”.
“EA SPORTS represents the pinnacle of interactive football experiences today and for the future, and we’re honored to continue working with them, as we have for more than 20 years,” said Javier Tebas, President of LaLiga. “We are committed to partnering with EA SPORTS FC to provide an innovative and authentic experience and to grow the love of football together, around the world and for years to come.”
“We have an outstanding partnership with EA” said Bundesliga CEO Donata Hopfen. “EA SPORTS is an established and valuable part of the football world, and we’re excited about everything that is to come as a result of our innovative partnership. We look forward to seeing Bundesliga and Bundesliga 2 incorporated into EA SPORTS FC.”
“With a shared commitment to serve football fans around the world, we look forward to our continued partnership with EA SPORTS FC to provide players with authentic in-game experiences featuring the club competitions they love.” – Guy-Laurent Epstein, Director of Marketing, UEFA
“Connecting football fans to their favorite clubs, players, competitions, and fellow fans through digital experiences is paramount to the future of football fandom, and we are delighted to partner with EA SPORTS FC to provide these immersive experiences to fans across the world” – Juan Emilio Roa, Marketing and Commercial Director, CONMEBOL.
“We are excited to continue and expand our long partnership with EA SPORTS as we serve athletes at the intersection of sport, gaming, and culture,” said DJ van Hameren, EVP & CMO, NIKE Inc. “Our partnership with EA SPORTS FC will authentically grow the ways our communities can play and engage with sport.”
“We’re incredibly excited to build the future of global football with all of you, and will be happy to share more info on EA SPORTS FC in Summer 2023. The future of the sport is very big and bright, and football fandom is reaching across every corner of the world,” Weber said. “Global football has been part of EA SPORTS for nearly thirty years – and today, we’re ensuring that it will be for decades to come.